Maruti Suzuki has made a bold entry into the premium multi-purpose vehicle (MPV) market with the launch of the Invicto. Aimed squarely at challenging the dominance of the Toyota Innova, the Invicto combines luxury, advanced hybrid technology, and practical design in a package that caters to large families and fleet operators. Let’s look into what makes this premium three-row UV a game-changer in its segment.
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Exterior Design
The Maruti Invicto’s design philosophy, aptly called “Crafted Futurism,” ensures a commanding road presence. Its distinctive NEXwave grille, flanked by twin LED headlamps with NEXTre’ LED DRLs, creates a striking front fascia. The robust bumper and skid plate add an SUV-like ruggedness to its character.
The side profile is equally impressive, with bold character lines, squared wheel arches, and 17-inch precision-cut alloy wheels enhancing its dynamic stance. At the rear, NEXTre’ LED tail lamps elevate its premium appeal. Available in sophisticated colors such as NEXA Blue, Mystic White, Majestic Silver, and Stellar Bronze, the Invicto caters to diverse tastes while maintaining its refined aesthetics.
Interior Features
Inside the Invicto, luxury and practicality blend seamlessly. The cabin features an all-black theme with Champagne Gold accents, exuding sophistication. The wide instrument panel with detailed finishes reflects the premium quality. Comfort is paramount, with features like a powered driver seat with memory function, dual-zone climate control, ventilated front seats, and Ottoman-style captain seats in the 7-seater variant.
The Invicto also boasts a panoramic sunroof, multiple storage options, and charging ports for added convenience. The 10.1-inch Smartplay Pro+ infotainment system offers wireless Apple CarPlay and Android Auto connectivity, ensuring that passengers stay entertained and connected on the go.
Intelligent Hybrid Powertrain
At the heart of the Invicto is its innovative “Intelligent Electric Hybrid” powertrain. A 2.0L petrol engine is paired with an electric motor and e-CVT transmission, offering a combined power output of 180 hp. The hybrid system provides multiple driving modes—EV, Normal, Eco, and Power—for versatility in various conditions.
The hybrid powertrain delivers an impressive fuel efficiency of 23.24 km/l while producing 188 Nm of torque from the petrol engine and 206 Nm from the electric motor. This combination ensures responsive performance and aligns with Maruti Suzuki’s commitment to reducing its carbon footprint.
Comprehensive Safety Features
Safety is a priority in the Invicto, which comes equipped with Maruti Suzuki’s NEXA Safety Shield. Key features include six airbags, a 360-degree view camera, Electronic Stability Control (ESC), Hill Hold Assist, and a Tyre Pressure Monitoring System (TPMS). The inclusion of all-wheel disc brakes, ISOFIX child seat anchorages, and an electronic parking brake as standard across variants further enhances its safety credentials.
Premium Variants and Pricing
The Maruti Invicto is available in three premium variants:
| Variant | Seating Capacity | Price (Ex-Showroom) |
|---|---|---|
| Zeta+ | 7-seater | ₹24.79 lakh |
| Zeta+ | 8-seater | ₹24.84 lakh |
| Alpha+ | 7-seater | ₹28.42 lakh |
This pricing positions the Invicto as a strong competitor to the Toyota Innova Hycross while offering additional luxury features and advanced technology.
Market Position and Competition
The Invicto enters a competitive segment, challenging not only the Innova Hycross but also other three-row vehicles like the Mahindra XUV700, Hyundai Alcazar, and Tata Safari. Maruti’s foray into the premium MPV market signifies its ability to deliver upscale vehicles while maintaining its reputation for reliability and affordability.
With its strong hybrid powertrain and luxurious features, the Invicto introduces advanced fuel-saving technology to a broader audience. It offers a compelling option for buyers seeking a spacious, feature-rich family vehicle that carries the trusted Maruti Suzuki badge.
Personalized Accessory Options
To enhance the Invicto’s appeal, Maruti Suzuki offers a range of exclusive accessories under the Genuine NEXA Accessories Signature Collection. Options include ORVM and exhaust garnishes, premium seat covers, all-weather mats, and advanced tech accessories like a wireless phone charger and car air purifier. These accessories allow customers to personalize their vehicles while adding functionality and style.
Driving Experience
The Invicto’s hybrid system provides instant torque for a smooth and responsive drive. The e-CVT transmission ensures seamless power delivery, while the multiple drive modes allow drivers to tailor the vehicle’s performance to their needs. Whether navigating city traffic or cruising on highways, the Invicto delivers a refined and spirited driving experience.
Sustainability and After-Sales Support
The Invicto’s hybrid technology not only reduces fuel consumption but also minimizes emissions, aligning with the global push toward sustainability. Maruti Suzuki backs the hybrid battery with an 8-year/1,60,000 km warranty, ensuring peace of mind for owners.
Additionally, Maruti’s extensive service network and reputation for affordable maintenance add to the vehicle’s value proposition, making the Invicto an attractive long-term investment.
Future Prospects
The Invicto’s launch marks a significant step in Maruti Suzuki’s expansion into premium segments. With plans to introduce more SUVs by 2030, the company is poised to strengthen its position in the Indian automotive market. The success of the Invicto could pave the way for more feature-rich models, including potential electric vehicles.
The Maruti Suzuki Invicto is more than just a new model; it’s a testament to the brand’s ability to adapt to evolving consumer demands. Combining luxury, technology, and sustainability, the Invicto sets a new benchmark for premium MPVs in India.
FAQs
What is the starting price of the Maruti Invicto?
The Invicto starts at ₹24.79 lakh (ex-showroom).
What is the fuel efficiency of the Invicto?
The hybrid powertrain delivers an impressive 23.24 km/l.
How many seating configurations does the Invicto offer?
The Invicto is available in 7-seater and 8-seater configurations.
What safety features does the Invicto have?
It includes 6 airbags, ESC, TPMS, and a 360-degree camera.
What is the warranty on the hybrid battery?
The hybrid battery comes with an 8-year/1,60,000 km warranty.
